The numbers you would expect — and the one nobody else reports: what people keep asking, with the article that would stop them asking already drafted.
Customer support analytics turns inbox activity into something you can act on. inrelay groups closed conversations into topics and reports four numbers for each one: how many conversations it drew, how often the bot resolved it, how customers scored it, and whether your knowledge base actually covers it.
What it prevents is measuring the wrong thing. Volume and speed are easy to count and nearly useless on their own — they tell you the queue moved, not what the queue was about. A fast team answering the same avoidable question two hundred times looks excellent on a response-time chart.
Two views sit beside the inbox. Analytics reports the operational numbers; Topics groups every conversation by what it was about, labelled when it closes against a list derived from your own threads rather than a generic category tree.

Each conversation carries exactly one topic. That sounds like a limitation and is actually the thing that keeps every figure on the page true — a thread counted under two subjects would inflate both volumes and let one customer’s rating weigh twice.
The CSAT column is deliberately withheld until a topic has at least three responses, for everyone including admins. The average of a single response is that customer’s private rating wearing a disguise, and two is barely better. Below the floor the column shows a dash and tells you which reason applies — nobody has rated this yet, or the number is being held back to protect an individual.
Coverage is measured rather than assumed, too: an article has to genuinely be about a topic to count as covering it, not merely mention it in passing. And when the check itself fails, the topic keeps its last known coverage instead of dropping to “gap” and sending you off to rewrite something that already exists.
Every support analytics product ends at the chart. You learn that “delivery” is 22% of your volume and your knowledge base says nothing about it, and then the tool’s job is finished and yours begins. inrelay drafts the article instead.
A topic marked as a gap carries a single action. Take it, and the real questions from those conversations go through the same generation pipeline that built your help centre, in your own brand voice, and the result lands in a review queue as a draft — facts it could not verify marked rather than invented. A stale article works the same way: the source page is re-read, the drift is found, and a rewrite is proposed for you to accept.
Nothing it writes is ever published on its own. The measurement, the suggestion and the draft are automatic; the decision is not. That is the whole difference between analytics you read and analytics that reduce next month’s volume.

Labelling happens when a conversation closes. There is no tracking layer to install and no taxonomy to design up front — the topic list is built from your own closed threads.
Give it enough closed conversations to be interesting, then read the list top-down. The order alone is usually the surprise.
Rename anything phrased oddly and merge the pair that turned out to be the same subject. It stays tidy after that.
Take the draft action on the biggest gap, edit what it writes, publish. Watch that topic’s volume next month. The help docs cover each column’s exact definition.
Topic analytics are included on the Team and Studio plans. On Solo the view is visible and honest about it rather than hidden.
Analytics reads what the other inrelay features write — these three feed it most.
The pipeline that turns a missing topic into a drafted article, in your voice, for review.
See help centre generation → CSATSurveys supply the satisfaction column — and the comments that explain it.
See CSAT surveys → AI CHATBOTBot resolution per topic shows exactly where the bot helps and where it should hand over sooner.
See the chatbot →Free to start with your own inbox — every feature, no card, never per seat.
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